Our Dealership

Welcome to Kate Faupel Ford: Building on a Legacy

Kate Faupel Ford is incredibly proud to serve Henderson and drivers from the surrounding areas as one of the finest Ford dealers in Kentucky. Although our dealership opened its doors with a new name in 2023, our ties to Henderson's automotive landscape run much deeper, so we're simply marking a new chapter in an incredible automotive legacy.

Our Story

Kate Faupel was born and raised in the Henderson automotive landscape, spending her childhood at her father's dealership on US 41. By the age of 15, she pursued her interest in the family business, working for the dealership every chance she could after school and on the weekends. She learned the ropes by answering the phone and filing paperwork in the service department, getting a feel for the dealership and its many demands.

Faupel quickly realized her passion for the business was genuine, returning to the dealership in 2020. This time, she focused on learning every detail about running the business and spent time with every department to understand its function and workflow. Her dedication to understanding the departments and looking for ways to improve operations to enhance retention and customer satisfaction earned her the title of General Manager in 2021.

Faupel's leadership role put her one step closer to her dream of owning a dealership with her name on the marquee. She envisioned a dealership renowned for its customer-centric approach and family-friendly environment—and that dream finally came true in 2023 when she opened Kate Faupel Ford.

A Refreshing Approach to the Dealership Experience

Our extensive experience in the auto industry has taught us that customers want something far greater than what most dealerships offer. The traditional dealer experience is usually defined by pushy, fast-talking salespeople motivated by commissions and quotas; this approach puts customers on edge, forcing them to play defensive to have their needs heard. Even then, a positive experience isn't guaranteed.

Our customers can expect something unique as we rewrite the script of the traditional approach to the car-buying process. We've cultivated a laid-back environment that's welcoming and family-friendly, immediately putting you at ease when you walk through the door. Our team isn't like most because they're focused on building a lasting and genuine relationship with you, committing your name to memory, welcoming you into our family, and listening attentively to your needs. It's an experience you deserve and one we're privileged to deliver.

Our Promise to Partner With You

Have you ever met a dealership that isn't happy with just selling cars? While we are thrilled to bring your Ford dreams to life and help you get behind the wheel of a best-selling truck like the F-150, an icon like the Mustang, or an adventurer like the Bronco, we think you deserve even more than an exceptional car-buying experience.

We want to partner with you long after we toss you the keys to your new or used Ford. You deserve to have a team you can rely on to handle everything your vehicle needs, from routine oil changes and tire rotations to more complex powertrain repairs. We want to be that team and are excited to offer you a front-row seat to our state-of-the-art dealership and the talents of every member of our team, from our sales and finance experts to our factory-trained and certified technicians.

If you're ready for this type of partnership, then it's time to visit Kate Faupel Ford. We can't wait to welcome you into our family and introduce you to a new and refreshing approach to the car-buying and owning experience. Make us your next stop, and we guarantee an experience to remember!